User experience promotes the upgrade of sitting feeling, and the Godley ergonomic chair has gone from breaking out to becoming a hit!

 

Recently, Goethe li made a new brand definition release. That is, to provide comfort for a third of the user’s life.

This is the answer of Goethe-li, as the leader of ergonomic adaptive technology, facing the fierce market competition environment, how to hit the pulse of The Times and promote the consumption upgrade of ergonomic chair, which has once again set off the wave of reform of traditional seats, and also triggered the deep attention of many peers in the industry.

 

Dig deep user pain points, hot style ergonomic chair to upgrade

A third of your life is spent sitting in a chair. And long sitting in the person’s neck, shoulder, waist, elbow joint, buttocks bring damage.

What is sedentary? The WHO defines a sedentary behavior, namely long sitting, leaning and lying down. For example, most people study in class, work at their desk, and Ge You lying down are sedentary behaviors. Sitting for a long time will let the shoulder and neck, back in a fixed position, not only not conducive to local blood circulation, but also let the shoulder and neck, waist and back stiff, pain, pain, and even cause cervical spondylosis, lumbar disease, hemorrhoids, which is far more than our imagination.

Centering on the proposition of “improving the harm of sedentary time”, Goethe has spent more than 10 years developing adaptive technology, actively promoting the upgrading of adaptive chassis, and breaking the international technical fortress. At present, Goethe Li independent has the industry’s most systematic intelligent adjustment and gravity induction safety chassis

. Whether it is cervical adaptive, thoracic adaptive or lumbar adaptive, Goethe li has its own set of “technical equipment”.

Goethe li V1 series as the appearance level of hot style, has been listed since the market. This year, Goethe upgraded it with a comprehensive insight into sedentary people and an in-depth analysis of the aesthetic of new consumer groups. The upgraded V1 series of advanced color scheme, not only equipped with intelligent adjustment of gravity induction safety chassis

Chassis technology, and the application of cervical spine adaptive, waist back adaptive, chassis adaptive a series of whole body adaptive technology, higher appearance level, more technology comfort.

Thinking about what users think and creating what users need, every detail of V1 reflects the humanized design of Goethe Li. Head and neck region, Using the lifting and adaptive rotating headrest, Up and down with a lift adjustment, With a rotation function, Not only can it bring a spacious and comfortable support feeling for the head, And for people of different heights, There is also enough room for adjustment; Armrests aspect,  4D armrest can be lifted and rotated, Soft and supportive, Even if the arm is placed on it for a long time, I don’t feel uncomfortable; Low-back aspect, 4D alpha α separation of the lumbar support system, Its waist and separation from the back + automatic elastic design, Can provide a dynamic support, Let the user every sitting posture can be waist to back, And the super-wide double-back force area, Can reduce spinal pressure in all aspects, Scientific protection of the spine, Adjust the seat to your every sitting position, Easy to achieve free sedentary.

 

Goethe-li not only excavates the blue ocean of users ‘needs, but also shows the users’ pursuit of healthy seats.

At present, “home economy” is holding up many new tracks, and Goethe’s ergonomic chair in the middle of the “home” heart, not only can let users enjoy health, but also convenient user operation, can be said to be the Gospel of home work.

Adaptive chassis back easy up effortless

Goethe has done market research, which showed that more than half of the users failed to use the ergonomic chair correctly. This shows that most people don’t get a good experience from the ergonomic chair. Because for the traditional chassis, facing the user of different physical characteristics, the need to conduct multi-gear adjustment. And the user is not an expert, improper adjustment will not enjoy the health support brought by the ergonomic chair. Therefore, in view of this user pain point, Goethe Li developed an adaptive chassis, the user only needs to sit on, the chassis will automatically adjust, so that the user can enjoy the optimal sitting sense.

 

For Goethe, the first task of the ergonomic chair is to solve the sitting posture. Only the correct sitting posture can give the user with comfort, and then bring the user health. At the same time, the sitting position is divided into static sitting and dynamic sitting, and the ergonomic chair that only fits to static sitting is not a good seat. The adaptive chassis developed by Goethe can “move” with the user when changing the sitting posture, giving users uniform support and greatly improving the user experience.

As the top brand of ergonomic chair, in addition to continuously upgrading its own technology, Goethe has also participated in the drafting of 16 national and industrial standards for seats, vigorously improving the overall technical level of the industry, making the ergonomic chair design more in line with the standards, and boosting the development of ergonomic chair industry standards.

We firmly believe that in the future, Goethe will continue to lead the industry to explore the development of ergonomic products and brands in new consumer markets with the concept of “user experience driving product technology”.